Advantages Screen Printing
There are many pros to choosing Screen Printing, but the greatest advantage is in producing a unique visual result in large volume.
HIGH VOLUME = LOW COST
Large runs of identical graphics are less expensively produced when screen printed rather than digitally printed. And the math is simple – the larger the run, the cheaper the per unit costs become as the set-up costs are amortized over a larger number of units. Also without expensive machinery involved in the process, costs are kept low.
QUALITY HIGH DOESN’T = HIGH COST
Under certain circumstances the quality of screen printing is higher than digital (non-images) as the inks used are UV resistant and far more vibrant, for example as in Spot Colour Printing. Small text and fine-line illustrations are also good examples of screen printing’s strong points. Photographs, however, are usually better with a digital print.
Screen printing has its own unique look. While digital provides a smooth, consistent look of perfection, screen printing has a “real life” look and feel to it. The natural textures of paint on substrate combined with the rich, pure tones of screen ink make for a unique appearance in the digital era. Depth of colour is far stronger and more vivid.
Sometimes “tough” is what is needed, and screen printing can fill the bill. Screen printing inks are relatively inexpensive and, unlike digital printing inks, changing ink types is not an issue. There are many types of specialty inks including Viospeed – A UV resistant ink for vinyl, Polycure – A UV ink for hard substrates, Corobond White – a traditional ink that will stick to just about anything and a raft of others designed for different applications. Because the inks are formulated to work specifically with individual substrates, they can adhere much more permanently than digital inks to many tricky uncoated surfaces. This results in a longer lasting product with up to 10+ years achieved for outdoor ink.